When you look at the facts, conventional agriculture scores higher than organic on sustainability. What system generates these results? The new Responsibly Grown labeling system developed by Whole Foods.
According to a multitude of media reports, the system will rank produce on a variety of criteria including water use, pesticide use and sustainability. Then, the data will be used to award produce selections with a label of “good,” “better” or “best.”
For one example, from Fox News, click here.
From early reports, conventional farmers have placed much higher than the growers using organic methods.
The system reflects a shift in the industry as a whole. While organics may have grown in popularity, many advocate a more scientific approach to assessing the impact of food production. Whole Foods spent three full years developing the Responsibly Grown program. Instead of simply applying a label to market the produce, they provide information on the true impact of growing practices.
Farmers, whether conventional or organic, strive to care for their land. It has provided a livelihood for their family for many generations in most cases. In about as many, they hope it will continue to do so for many generations to come. Keeping it healthy only makes sense.
Conventional production can be more sustainable than organic. Soon, the proof will be clearly labeled at a Whole Foods near you.
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